The project consisted in a video and a photoshoot to support the Christmas campaign, aiming to help charities that combat homelessness across London. The whole project have have been produced by KodeMedia with whom I have been working on the compositing for the group photo.
The composite consisted in 25 individual full lengh portraits to be assembled into a made-up background, with a falling snow effect added.
The cast reflects the diversity of what makes the club so strong, with players including Sam Kerr and Christopher Nkunku, legendary Blues striker Jimmy Floyd Hasselbaink, and global music star Central Cee alongside his fellow true-blue Chelsea fan and longstanding Madness singer Suggs, all wrapped up and styled in our warmest seasonal wear as a young fan finds himself transported to the centre of a Christmas photoshoot where he meets his hero, Cole Palmer.
Here is the video for the campaign:
And the visual (used on postcards as well) derived from the photoshoot.
Film written & Directed by Peter Franklyn Banks
Photography by Dean Marindale & Jessica Eliza Ross
Campaign Produced by KODE
Full credits on the Kode Media page
Photography by Dean Marindale & Jessica Eliza Ross
Campaign Produced by KODE
Full credits on the Kode Media page
